In Hebrew it is called Ganevat Dat/Stealing the Mind–the intention to trick people into thinking something is as it is not. Advertising falls into that category along with politics and religion.
In the Cabala this world is called Olam Hitgalia/Revealed World because life exists on the perimeter of our planet instead of within; the nature of life on our planet is to be revealed as hinted at in human obsession with nudity–nothing else in creation knows of nakedness.
Animals do not know shame, (with the exception of more advanced animals faced with dramatic issues of excrement) performing all animal actions in free view. In this revealed world human beings first hide their genitals and then their bodies–the basis for rights of privacy.
Because of our sensitivity to nakedness and our predilection to different style of clothes we have learned to be deceptive. The first human being recorded in the Torah/Teaching to be deceptive was Nimrod whose name means To Rebel–it was he who deceived the people of the earth to follow him and build the Tower of Babel on Mars.
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